 How To Benefit From Web 2.0 Marketing
Right now Web 2.0 is a massive trend in internet marketing and it is here to stay. Web 2.0 is basically the development if how we browse the internet, how we share information, and how we can instantaneously create our very own piece of internet real estate. Social bookmarking is also a big part of Web 2.0 because it lets internet users express their opinions in an instant – something that is become more and more sought after by today’s internet generation.
Web 2.0 has lots of uses. From an internet marketing standpoint – it can be very effective indeed. Using Web 2.0 platforms such as HubPages and Squidoo, you’re now able to create your very own space in which you can sell, review, and publish products.
Web 2.0 also has an increasingly large effect on Search Engine Rankings – and that’s what I want to discuss in this article.
Squidoo and HubPages are two places you can quickly and easily create and then publish content to the web. One way I like to use these two sites is to create a page of high quality unique content and link it back to my website. If you link back to your website using your keyword as the anchor text you are creating what can turn into a very powerful backlink.
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Google loves Squidoo and HubPages which makes the backlink you’re creating all the more powerful. That’s not the only benefit you can get from creating a Squidoo lens or HubPage though.
If you have created an interesting page and been selective in the keywords you’re using, chances are the page will rank well by itself in Google. It’s very common to see different Squidoo lens and HubPages ranking in the top ten results in Google – it happens all the time.
You can make your pages even more “powerful” by linking to them as well. When you submit articles, add a link to one of your Squidoo lens or HubPages in the article signature and you’ll be giving the lens/hub more importance in Google’s eyes.
If you want to increase your search engine rankings, here’s a quick and easy 5 day plan to follow:
Day 1: Create 1 unique HubPage and 1 unique Squidoo page for a topic of interest in your niche. Make sure you link from these pages to your website using anchor text.
Day 2: Create a 2nd unique HubPage and 2nd unique Squidoo page for a topic of interest in your niche. Make sure you link from these pages to your website.
Day 3: Use a social bookmarking service like Twitter or Digg to bookmark your new pages.
Day 4: Create 2 articles. Publish one of them at EzineAritlces.com and one at GoArticles.com. In the signature link to your HubPage’s and Squidoo Len’s
Day 5: Use a social bookmarking service like Twitter or Digg to bookmark your new articles.
This is a basic Web 2.0 linking strategy that really works to increase your website traffic and your search engine rankings. It is not an in depth guide but will get you on the right track. If you want to really dominate the Google and Yahoo search engine rankings, you will find The SEO Mindset a very useful guide to follow. If you want something a little cheaper, I recommend you check out "3 Steps to SEO Success".
These guides detail exactly how to rise to the top of Google and include interesting information about using Web 2.0 to move up the rankings. They are extremely useful products and the SEO strategies will blow you away.
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